RESEARCH DESK
Research
Two lanes, one evidence discipline: methods writing on measurement, facts, and retesting; and platform observations recorded only from primary sources, structured as source facts / our interpretation / what to verify next.
01Already public
The standards the research desk will hold itself to are published first — before any article exists to be judged by them.
02Coming in the first 30 days
- ChatGPT Search vs OpenAI API: why they are different measurement surfaces;
- Google AI Overviews and AI Mode: what the official guidance actually requires;
- Perplexity citation behavior: an observation protocol;
- A public prompt-bank method for B2B buyer questions.
No article ships without primary sources and dates. Nothing here will ever be a rank-tracker listicle.